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Maxo, the owner of a growing local falafel restaurant, reached out for help with updating their marketing material and social media content.
Daily, own-made falafel and hummus is made and served at Maxos - just like it has been done in Palestine's gastronomic Akko for centuries. Maxos is located in the city of Stockholm and offers served dishes, catering, and take away, during both lunch and dinner time.
The growing fast food restaurant was in search of an update in the communication of their brand identity, to be able to share their story with the customers accordingly.
While the base for the restaurant's visual identity was already set, my role was to refine it and highlight their strengths - which is the combination of the urban lifestyle and tasty Middle Eastern food, used as inspiration for the hand-drawn illustrations.
A simple and clear design, with colourful and organic details, is used and applied in Maxos' marketing material, such as flyers, menus, signs, and social media content.
Graphic design + Photography
© 2017-2024 Sabina Džananović Design, Stockholm, Sweden
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